Recently, we announced that Verasity had secured a patent for rewarded video in the world’s largest advertising and media market, the United States. Rewarded video is a type of video format in which a user is offered a reward, such as in-game currency or other benefits, in exchange for watching a video, which may sometimes contain an advert. This type of advertising is typically used in mobile games and other applications, and it is designed to incentivize users to watch the video by offering them something in return. In the U.S. alone, spending on rewarded video has been projected to grow to $4.2B by 2024, and according to Statista the majority of this will be in return for in-game currencies. So, this rapidly expanding market is of key importance for Verasity’s advertising ecosystem. With our newly awarded patent, we've essentially opened up a huge new revenue opportunity for Verasity. We can now seek license fees from companies that want to use and leverage our Rewarded Video + Watch & Earn tech. We can pair this with our VeraViews advertising stack, and also link it to the VeraWallet for rewards, which makes it another piece of the puzzle for connecting all of Verasity's product verticals into one flourishing ecosystem. You can learn more about our recent patent for Rewarded Video here: https://medium.com/verasity/rewarded-video-what-does-verasitys-latest-patent-mean-202272d135fe
