Kanye West has a lot of influence in the media and could use that to his advantage to promote Tezos. He could use his platform to create awareness of the project and its potential for the future. He could also use his celebrity status to draw attention to the project and generate more interest in it. Additionally, he could use his personal social media accounts to spread the word about Tezos and its benefits. By doing so, he could reach a large audience and potentially attract more investors to the project. Finally, he could use his connections in the industry to reach out to other influential people who could help spread the word about Tezos. All in all, Kanye West has the potential to be a great advocate for Tezos and help promote it to a larger audience.